RENO — KPS3 Marketing has hired Melissa Achurra as senior account manager for the full-service marketing communications agency. Achurra will be responsible for direct account management in order to implement marketing communications strategies.
Achurra brings more than five years of experience in the marketing communications industry to KPS3. Achurra’s experience includes implementing media relations plans and promotions and marketing campaigns. Her work includes facilitating grand openings and special events, media trips and press conferences for Grand Sierra Resort where she worked as the public relations and advertising manager after graduating from the University of Nevada, Reno in 2005 with a bachelor’s degree in communications and a minor in marketing.