“We love having the event at John Ascuaga’s Nugget,” Chad Sweet, gallery director and public relations associate at Sierra Arts. “Brew HaHa is our largest fundraiser. Last year, we raised $37,000 and had over 100 breweries pouring.”
Sierra Arts uses the money raised during Brew HaHa to fund its yearly programming.
“We’re working on several different projects right now,” said Sweet. “We maintain the Riverside building gallery and host art openings and showings there. We have arts in education programs. We get into schools and teach teachers how to integrate art in their curriculum. We bring concerts to elderly care facilities and nursing homes. We give grants to artists. With our Music 1.2.1. program, we provided affordable and professional music lessons to kids. We have an arts alternative program. There is a lot that we fund.”
Local artists will be selling their work in the artists’ village. Sierra Arts will also be raffling off prizes to support their foundation.
“We have original artwork, a Night at the Nugget package deal where you can stay in the hotel and receive some hotel vouchers. There are theater performance art packages, gift cards.”
With the recent sale of the Nugget, Sweet said the ownership transition has been smooth, with the new owner eager to support the non-profit.
“The new owners have been very supportive,” said Sweet. “Our relationship with the Nugget is as strong as it always has been.”
The event may be about the beer but Sweet encourages art lovers to join in the festivities.
“Everyone should come out,” said Sweet. “You would be supporting the arts in your community. You also get to sample a lot of different beers. Some of the breweries are bringing stuff you might not have tasted before, some stuff you can’t buy at the store or in a bar. You can come and experiment.”
Some of this year’s featured breweries are Reno’s Silver Peak Brewery, Sparks’ Great Basin Brewery, Reno’s Buckbean Beer, Sparks’ Rail City Ale House, BJ’s Brewhouse, Seattle’s Red Hook Brewery and Ashland, Oregon’s Rogue Ales. Light snacks will also be available to purchase.
Vokab Kompany, an electronica based hip-hop group from San Diego, will be the evening’s musical entertainment.
General admission tickets are $50; VIP tickets are $65. Tickets include a commemorative pint glass and all the beer one’s body can handle. For those who purchase VIP tickets, they will given premium access to brewers in a private setting, and will be able to ask questions and speak to each brewery directly. Tickets go up in price $10 when purchased at the door. Doors open for VIPs at 7 p.m.; doors open for the public at 8 p.m. This event is for those 21-and-older and will be held in the Nugget’s Rose Ballroom.
For more information about Sierra Arts’ Brew HaHa, visit sierra-arts.org or call (775) 329-2787.